Effective Date: January 15, 2025
This Cookies Policy explains how Track Rankings ("we," "us," or "our") uses cookies and similar tracking technologies when you visit our website trackrankings.com (the "Site"). This policy explains what cookies are, how we use them, and how you can manage your cookie preferences.
What Are Cookies?
Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners about how users interact with their sites.
Cookies can be "session cookies" which are deleted when you close your browser, or "persistent cookies" which remain on your device until they expire or you delete them.
How We Use Cookies
We use cookies for several purposes to improve your experience on our Site:
Essential Cookies
These cookies are necessary for the website to function properly and cannot be switched off in our systems. They include:
- Authentication cookies to remember your login status
- Security cookies to protect against fraud and abuse
- Load balancing cookies to distribute traffic efficiently
- Session cookies to maintain your preferences during your visit
Analytics Cookies
We use analytics cookies to understand how visitors interact with our Site. These cookies help us:
- Count the number of visitors and track how they move around the Site
- Identify which pages are most popular
- Understand user behavior patterns
- Improve the Site's performance and user experience
Functionality Cookies
These cookies enable enhanced functionality and personalization, such as:
- Remembering your preferences and settings
- Providing personalized content and recommendations
- Enabling social media features
- Remembering your language and region preferences
Advertising Cookies
We may use advertising cookies to deliver relevant advertisements and track their effectiveness. These cookies:
- Help us display ads that are more relevant to you
- Prevent the same ad from being shown too many times
- Measure the effectiveness of advertising campaigns
- Enable retargeting of users who have visited our Site
Third-Party Cookies
Our Site may also use third-party cookies from trusted partners, including:
- Google Analytics: To analyze website traffic and user behavior
- Social Media Platforms: To enable social sharing features
- Advertising Networks: To deliver targeted advertisements
- Content Delivery Networks: To improve website performance
Managing Your Cookie Preferences
You have several options for managing cookies on your device:
Browser Settings
Most web browsers allow you to control cookies through their settings. You can:
- Block all cookies
- Allow only first-party cookies
- Delete existing cookies
- Set cookies to expire when you close your browser
Opt-Out Tools
You can opt out of certain types of cookies using these tools:
- Google Analytics opt-out: Google Analytics Opt-out Browser Add-on
- Network Advertising Initiative: NAI Opt-out Tool
- Digital Advertising Alliance: DAA Opt-out Tool
Impact of Disabling Cookies
While you can disable cookies, doing so may affect your experience on our Site. Some features may not work properly, and you may not be able to:
- Access personalized content
- Use certain interactive features
- Maintain your preferences between visits
- Receive targeted, relevant advertisements
Mobile App Tracking
If you use our mobile app, we may collect information through mobile analytics software and other tracking technologies. You can opt out of mobile app tracking through your device settings:
- iOS: Settings > Privacy > Tracking
- Android: Settings > Google > Ads > Reset advertising ID
Updates to This Policy
We may update this Cookies Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by posting the updated policy on our Site with a new effective date.
Contact Information
If you have any questions about our use of cookies or this Cookies Policy, please contact us at:
Track Rankings
Email: info@trackrankings.com
Website: trackrankings.com
Legal Basis
Our use of cookies is based on legitimate interests in providing and improving our services, with appropriate safeguards for your privacy rights. For cookies that require consent, we will obtain your explicit consent before placing them on your device.
Last Updated: January 15, 2025